The Power of Web3 Community: The Path to Success for Sign

In the Web3 ecosystem, the importance of community far surpasses that of traditional industries. Participants gather around shared ideals rather than centralized authority, with community members often participating as builders, becoming the key to a project's success or failure. Research shows that social media attention is highly correlated with the success rate of ICO fundraising, far exceeding traditional indicators like team background.

Sign has built a thriving "Orange Dynasty" community through three key elements:

1. Unique cultural symbol: The orange theme and "SignGlasses" create a visual identity, and the low-threshold participation method encourages spontaneous dissemination.

2. Fair Incentive System: A four-category reward based on soul-bound token (SBT), focusing on substantial contributions rather than superficial data.

3. Continuous community interaction: 14,500+ posts, 560+ hours of audio communication, community accounts lead the operation.

These efforts have fostered an autonomous community of over 50,000 members, some of whom even tattoo the Sign logo to display their loyalty.

Sign not only has community support but also has actual performance backing. In 2024, its token distribution platform TokenTable generated $15 million in revenue and processed over $4 billion in airdrops. The company has raised $28 million in funding, with investors including Sequoia Capital's three regional divisions.

TokenTable positions itself as the Web3 version of Goldman Sachs, providing token issuance, distribution, and liquidity management services. Its clients include well-known projects such as Starknet and ZetaChain. In 2025, TokenTable plans to launch a streamlined service, an investor dashboard, and upgraded OTC tools to serve a broader customer base.

Sign is expanding from TokenTable to a grander vision: to build the Sign Protocol trust infrastructure. This system achieves identity verification through on-chain authentication, with the potential to solve issues such as witch attacks and support real-world applications like RWA and CBDC.

Sign has launched government collaborations in Sierra Leone, the UAE, and other regions, introducing on-chain identity cards and immigration services, showcasing the ability to realize its vision. In the future, Sign Protocol is expected to become a key framework for defining and programming trust.

Sign showcases a triadic development model of community, fundamentals, and vision. Its "execution-first" strategy revolves around the expansion of mature business models, while validating long-term vision through government collaboration. Although facing challenges in ecological expansion, Sign's business progress and loyal community provide a solid foundation, promising to offer a new paradigm for the sustainable development of Web3.