Trump's Crypto Project Completes 590 Million Token Sale: The Justin Sun Effect! - Coin Newsletter

World Liberty Financial (WLFI), the crypto project backed by Donald Trump, has completed its token sale with approximately $590 million in funding.

U.S. President Donald Trump's crypto startup World Liberty Financial (WLFI) attracted attention with its token sale. The project, which had not previously attracted attention from investors, accelerated its sales with the large investment of Tron (TRX) founder Justin Sun** and raised a total of approximately 590 million dollars in funding.

WLFI co-founder Zak Folkman said that Tron creator Justin Sun played a critical role in the successful fundraising of the project. Speaking at the Consensus 2025 event in Hong Kong, Folkman stated that the fate of the project has changed with Sun's initial $30 million investment in November 2024. "Initially, the project received intense criticism and investors stayed away. Justin Sun, on the other hand, saw that this project was a major milestone for the crypto industry and supported us."

Token sale closed to the public

The token sale conducted by WLFI is only open for accredited investors, and the purchased TRUMP tokens cannot be sold on cryptocurrency exchanges for now. There is also no set date yet for the tokens to be traded on public platforms. While this situation increased the curiosity about the future among investors, it also strengthened the expectations for the next steps of the project.

With this sale, WLFI was able to enter the top 10 on the list of the largest token sales to date. At the top of the list is EOS, with a massive fundraising of $4.21 billion. EOS was launched by Block.one, the company that founded Bullish, which later owned CoinDesk.